I live in White House, TN, and we are served by the Tennessean, a newspaper produced by Gannett and published out of Nashville, TN. The Tennessean serves the Middle Tennessee area and has a circulation of about 101,000 during the week and 228,000 on Sunday as of March 2013. The circulation has declined over the past few years; in November 2005, circulation was approximately 178,000 on weekdays and 251,000 on Sunday. The decline is due to the general decline in newspapers.
The Tennessean's target audience tends to be more affluent and educated than average. 53 percent of readers have an annual income of over $50,000, and 78 percent own their own home. College graduates are 13 percent more likely to read the Tennessean than the general population.
The Tennessean launched its online presence in September 1998, a year after its now closed competitor, the Nashville Banner. The online Tennessean does well, but overall, the publication is declining. It is likely not going anywhere soon, though.
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